It’s nice if you run throughout six-figure franchise earnings claims on-line. Virtually makes you wish to purchase that franchise. Particularly when it reads like this:
1-800-Paint-It
Income: $587,335
EBITA—-$280,404
(Earnings earlier than curiosity, taxes, and amortization)
In different phrases, franchisee earnings.
And who wouldn’t wish to make $280k?
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Let’s Name 1-800-Paint-It To Test On These Earnings Claims
Would you just like the contact info for 1-800-Paint-It?
Effectively you possibly can’t have it, as a result of I simply made that identify up. However right here’s the factor.
As of late, I’ve been seeing increasingly more of those “franchise earnings claims” on-line. Why?
As a result of a brand new breed of franchise entrepreneurs has jumped into franchising.
They’re aggressive, and all the things they do has to do with numbers.
Income numbers. Revenue numbers.
Numbers, numbers, numbers.
Numbers, schmumbers.
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Factor is, these numbers don’t matter in any respect. Why is that, Joel?
Since you’re them incorrect.
Wait…aren’t they vital?
Isn’t it vital to learn the way a lot the franchisees are making?
In fact it’s.
Simply not in the best way you’re them.
Watch the video.
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