
REDWOOD CITY, CALIF. — Not possible Meals has launched a brand new model of its flagship Not possible Beef product, Not possible Beef Lite.
The leaner variation comprises 21 grams of protein and presents a flavorful, high-protein meat various for dishes like tacos, chili, stir-frys or soups. Not possible Beef Lite additionally comprises zero trans fats or ldl cholesterol, along with 75% much less saturated fats and 45% much less whole fats than its standard beef counterpart.
“We’re always working to compete with beef in all the ways in which matter to customers, together with diet,” stated Peter McGuinness, president and chief govt officer of Not possible. “Lots of health-conscious followers and customers are searching for a plant-based beef possibility that’s excessive in protein and vitamins with even much less fats, and Not possible Beef Lite is our resolution to that. It’s an ideal plant-based option to customise all the nice recipes that decision for lean animal floor beef.”
Not possible’s lean formulation is the corporate’s fourth product launch in 2023, including plant-based hen tenders, spicy hen nuggets and spicy hen patties in February. Customers are actually capable of finding Not possible Beef Lite in choose retailers, and the corporate expects a nationwide rollout within the upcoming weeks.